Note to self
Posted in design, technology, work on 05/13/2008 05:11 pm by karenInvestigate business models around social networking.
If anyone out there has any thoughts/insights/books/resources to suggest, feel free…
Investigate business models around social networking.
If anyone out there has any thoughts/insights/books/resources to suggest, feel free…
05/13/2008 at 5:56 pm
–Socialtext, a company in palo alto
–search “fat butterfly” and see the HBS postmortem on that particular model by Brazeil (confirms that sociality generates markets, and a 2-dimensional B2B model is simplistic)
–will try to think of more
05/13/2008 at 6:29 pm
Great! Thanks for the leads. I also need to find out if organizations that are implementing social networking are thinking of the social networking as a product. (Yes, I need to write a rebuttal to this notion of SN-as-product.)
05/13/2008 at 7:25 pm
Yes, rebuttal.
Might also be some leads
here.